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Employment at EWS

Emerson Waldorf School (EWS), set on fifty-four wooded acres, was founded in 1984 and offers grades N-12. EWS became a full member of AWSNA in 1998 and is accredited by NCAIS and SAIS/SACS. The Research Triangle Area of North Carolina, Raleigh/Durham/Chapel Hill, is growing rapidly and is situated midway between the Blue Ridge Mountains and the Atlantic coast. Please visit our Relocation Info page to learn more about the area. Teaching at Emerson Waldorf School in Chapel Hill, NC offers many rewards, such as:

Classes- A large, vibrant early childhood program feeds healthy-sized classes.
School- A full, well rounded Waldorf education, Nursery through 12th grade. Full AWSNA member school and current SAIS/SACS accreditation.
Campus- A spacious 54 acres of woods, meadow, and gentle hills. Includes a 20+ acre farm.
Colleagues- Experienced faculty share a warm collegiality and a healthy engagement in cooperative leadership.
Benefits- Competitive salary and outstanding benefits with full tuition remission for children of full-time employees.
Governance- Solid governance structure, with clear means for sharing authority between Administration, Board, and College.
Anthroposophy- A local anthroposophical society offers study groups, Foundation Studies and festival activities.
Location- Midway between the North Carolina mountains and the Atlantic coast. An economically strong region known for its cutting-edge research facilities.
Community- Rural farmlands, friendly small towns, suburban neighborhoods and urban dwellings are all no more than an easy 20-minute drive.
Culture- We are home to five major universities and a rich cultural life including a world class symphony, opera company, dance festival, theater companies, and museums.

Emerson Waldorf School has a commitment to creating an inclusive community which values diversity and multiculturalism, and we seek candidates who have this same commitment. We do not discriminate on the basis of sexual orientation, gender identity, race, color, creed, religion, sex, marital status, parental status, familial status, national origin, age, and disability. People of color and others underrepresented in our community are encouraged to apply. It is our policy to provide equal employment opportunities for employment to all applicants.

The Emerson Waldorf School does not discriminate on the basis of race, color, creed, or national or ethnic origin in the administration of its education policies, admissions policies, tuition adjustment program, athletic, or other school-administered programs.

 

Marketing Director

Reporting to the Director of Administration, the Marketing Director is responsible for building brand awareness, communicating the unique benefits of EWS programs and educational culture to prospective parents, and increasing inquiries to the school. The Marketing Director works closely with the Directors of Admissions and Development to create events for the school and the larger community and to generate advertising and marketing collateral to engage prospective parents including print, digital, and social media. Expanding enrollment to families of color is a priority.

Qualifications 

  • 3–5 years of experience in marketing and communication 

  • Social media marketing 

  • Graphic design 

  • Ability to write, design, and execute quickly while reflecting the school’s voice and positioning 

  • Strategic insight into marketing in today’s competitive independent school market 

  • Ability to collaborate effectively with diverse constituents, including staff, faculty, and board members

Responsibilities 

  • Develop and lead marketing strategy, objectives, and execution across print, digital, and social media platforms maximizing the school’s marketing budget in order to build brand awareness and communicate EWS programs and unique benefits to prospective parents.   

  • Develop and lead content strategy, audience identification, and targeted messaging.  

  • Produce all marketing and admissions collateral

  • Work with Director of Admissions, Director of Finance, and Director of Administration to analyze internal enrollment data and trends and develop campaigns in response to insights. Track and report on campaign results.

  • Support and market admissions and outreach events, including local corporate and school fairs, library events, private middle schools.

  • Position the school to clearly communicate program features and benefits, highlight key differentiators, and address misconceptions.

  • Maintain media contacts and write monthly media releases Manage website and create blog content. Track and report on website traffic.

  • Research demographic trends.

  • Reach out to communities of color.

Technical Skills

  • Adobe InDesign and Photoshop

  • Word, Excel, PowerPoint

  • Acrobat Pro

  • Squarespace

  • Instagram

  • Facebook Business Manager and Insights

  • Constant Contact

  • Google Analytics and Ads

  • Videography/editing is a plus

Please send resume and cover letter to Lynda Hollar at lhollar@emersonwaldorf.org, 919-967-1858 ext. 110